Here's a teaser from the most recent article my friends at AGBeat.com:
In today’s information consumed marketplace, strategic gift giving provides you a unique competitive edge, for those who do it well. Unfortunately, most of the time the money is better spent on the lottery. For instance, I received the following ‘creative’ gifts at a recent conference: a stack of cheap wine (that I can’t carry-on the plane), books a reseller would charge me to give them, an inspirational poster (also can’t carry-on the plane), a chocolate bar with the company logo on it, pens!, and a rock. Yes, I received a rock.
To read the complete article, click here